The United States is the world's largest Gin market. London Dry Gin accounts for the bulk of domestic Gin production, with most of it being produced in column stills. American Dry gins (often termed "soft" gins) tend to be lower proof (80° or 40% ABV) and less flavorful than their English counterparts ("hard" gins). This rule applies even to brands such as Gordon's and Gilbey's, which originated in England. America's best-selling Gin, Seagram's Extra Dry, is a rare cask-aged Dry Gin. Three months of aging in charred oak barrels gives the Gin a pale straw color and a smooth palate.